The club should start to actually develop this site now. If you look at other clubs photo stores, they have loads of pictures of their past aswell as pictures of the present. Do they really think that people would want to buy pictures from a 3-0 loss away to Bolton reather than pictures of the Simod Cup victory or Parky and Pardew lifting the Division Two plate.
I would quite like to add to my collection of professional photographs of the recent things like Doyle celebrating at Leicester or lifting the Championship trophy, but the oldest ones on there are from the game against Wolves in 2006.
It's something you would have thought was obvious to do to make more money, which is why im suprised Reading havn't yet put up every single picture ever taken.