by Royal Rother »
29 Jan 2024 15:35
29 Jan 2024 15:35
Snowflake Royal wrote:Royal Rother wrote:Snowflake Royal wrote:I assume the club has the sales figures to show whether the extra numbers it generates makes it worth it.
I'm sure they have, but do they have the vision to see the longer-term positive impact?
So they'd need to make the change ahead of a new season, or people complain that they're being ripped off for having bought their kids a ST.
Then you're swapping guaranteed income for uncertain income. You need to bring in at least double, maybe triple or more the number of kids you currently have with STs,
every game.
And once you do it, its hard to go back.
You're much more prone to a shit season tanking your income.
I can see why pretty much no one does it.
I do take your point but how many kids with STs are there? Maybe 500 max?
I believe they are heavily discounted already but how much does the club charge for kids' STs? (From memory I'm thinking max £100???)
So the revenue at stake is about £50k.
If KFAQ brings in an average of double the number of kids, then 1,000 x £1 x 23 games = £23k, so now we're only £27k short.
But if an adult ticket costs on average £27 per game that means we only need 1,000 additional adults to attend over the course of the whole season (43 per game on ave) to be in the positive.
Plus food, shirts etc. etc.
Plus improved atmosphere and building the future support base.
I appreciate there are many factors involved, plus I may not be quoting correct figures, and may also be missing a key factor in how I've looked at it, but it seems to me on fag packet calculations that it'd be hard to make a loss by going KFAQ for all games.
I do see that a crap season could scupper some of the numbers a bit, but not to a large degree.